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AutomatorWP – QSM is an integration add-on designed to connect Quiz and Survey Master (QSM) with AutomatorWP, enabling WordPress site owners to build no-code automation workflows that react to quiz and survey activity. Its primary purpose is to translate user interactions with QSM quizzes and surveys‚Äîsuch as completing a quiz, achieving a specific score, selecting certain answers, or submitting a survey‚Äîinto automated actions across your WordPress ecosystem. By bridging QSM with AutomatorWP‚Äôs broad library of triggers and actions, site administrators can automate follow-up communications, learner enrollment, CRM updates, gamification rewards, membership changes, and much more, reducing manual work and making experiences more personalized and timely.
Capture key events from QSM as triggers in AutomatorWP workflows, including quiz completion, survey submission, passing or failing a quiz, and specific answer selection. Each trigger can be configured to fire only when additional conditions are met, such as minimum score thresholds or specific result pages being reached.
Use quiz scores as conditional logic within automation recipes. For example, create separate automation paths for learners who score above a passing threshold, those who need remediation, or those who achieve top-tier results. This enables targeted communications (congratulatory emails, remediation offers) and different downstream actions based on performance.
React to particular answers chosen by users. This is useful in surveys where selections indicate preferences, interests, or risk levels. Automations can branch based on these answers to add tags, enroll users into specific courses, or assign them to different segments in your CRM.
Automatically map QSM fields (name, email, custom fields, survey responses) to WordPress user meta or third-party CRMs. This keeps user profiles up to date without manual data entry and allows you to use collected information in future automations.
Trigger actions that create or update WordPress users, change roles, or enroll users in LMS systems. This is ideal for turning quiz candidates into enrolled learners, promoting users when they pass certification quizzes, or revoking access when conditions are not met.
Send quiz and survey data to CRMs and email platforms supported by AutomatorWP (for example, platforms connected via AutomatorWP add-ons). Automations can add users to email lists, update contact tags, or trigger email sequences based on quiz outcomes and survey responses.
Automatically send email or internal notifications to users and administrators after quiz completion. Notifications can include dynamic placeholders (user name, score, selected answers), enabling personalized messages such as certificate links, instructor feedback requests, or follow-up resources.
Integrate with points, badges, or achievement systems to award users for completing quizzes or achieving specific scores. This boosts engagement by recognizing learners’ progress and incentivizing repeat participation.
Use quiz results to change membership levels or grant access to restricted content. For example, pass a knowledge check to unlock premium content or move users into a higher membership tier automatically.
Create sophisticated multi-step automations that perform different actions depending on conditions like score, answers, or whether the user is a new or existing user. This allows building drip sequences, multi-path learning tracks, and follow-up surveys based on prior responses.
Use placeholders to inject dynamic QSM data into action payloads and messages—names, scores, selected answers, and custom fields—so all outgoing communications and data updates are contextual and personalized.
Track automation activity with logs that show when triggers fired and what actions ran. Logs help debug recipes, verify data mapping, and ensure automations behave as expected when integrating quiz/survey data into other systems.
Works with AutomatorWP’s library of add-ons and third-party integrations, enabling wide compatibility with LMS plugins (LearnDash, LifterLMS, TutorLMS), membership plugins (MemberPress, Paid Memberships Pro), CRMs and email platforms, and forums/social plugins. Developers can extend workflows via AutomatorWP’s developer hooks and filters.
Offers options to respect privacy preferences by limiting which data is passed to external services and ensuring mapped fields comply with your site’s data policies. Can be configured to avoid storing sensitive answers or to only sync certain fields.
Built to operate in WordPress multisite environments and optimized to minimize performance overhead by firing automations only when configured triggers occur, queuing actions when necessary to avoid blocking front-end requests.
The functionality provided by AutomatorWP – QSM can be achieved through or complemented by several other tools, depending on your stack and requirements:
AutomatorWP – QSM fits many practical scenarios where quizzes and surveys are core engagement tools. Below are concrete examples showing how the integration can automate processes, improve user experience, and reduce administrative overhead.
1. E-learning and certification workflows
A training provider uses QSM to deliver module assessments. When a student passes a final quiz (score above threshold), AutomatorWP automatically issues a certificate, enrolls the student in the next course module, updates their learner profile, and notifies the instructor. Students who fail receive a remediation sequence—personalized resources and a retake invitation—while top performers are automatically added to a “Certified” group and recognized with a badge.
2. Lead qualification and marketing segmentation
A marketing team runs a survey to discover prospect needs and readiness to buy. Based on specific answers and overall scores, AutomatorWP adds prospects to different mailing lists, tags them in a connected CRM, and triggers tailored email sequences. High-intent respondents are flagged for sales follow-up, while content-focused respondents are enrolled in a nurturing drip campaign.
3. Membership gating and content unlocking
A membership site requires users to pass a short competency quiz before accessing premium tutorials. Once the user passes via QSM, AutomatorWP changes the user’s membership role and grants access to the locked content area. If the user does not pass, the automation offers a guided learning path with resources and a retake reminder.
4. Employee onboarding and compliance
HR teams use QSM to administer mandatory training and compliance checks. AutomatorWP records completion, updates internal systems, and can notify HR or managers when employees fail critical checks. Passing results can automatically update certification records, add achievements to internal profiles, and trigger follow-up learning modules.
5. Customer feedback and NPS-driven actions
A company collects Net Promoter Score (NPS) responses via a QSM survey. Respondents with low scores trigger internal alerts to customer success teams for proactive outreach. Promoters are automatically prompted to leave public reviews and can be entered into loyalty programs or referral campaigns, handled entirely via automation.
6. Personalized onboarding and dynamic follow-ups
Onboarding sequences adjust based on how new users answer an orientation quiz or survey. AutomatorWP routes users through different onboarding tracks, hands off resources suited to their needs, and schedules follow-up check-ins. This reduces manual segmentation and ensures users receive the most relevant assistance.
7. Gamified engagement and retention
A community platform runs weekly quizzes to encourage participation. AutomatorWP awards points for completions, grants badges for streaks or top scores, and posts achievements to a community feed. Administrators can also trigger prize draws for active participants, driven by automation that tallies qualifying users.
8. Data enrichment for CRM and support workflows
Support teams collect user problem details via QSM diagnostic surveys. When specific issue types or priority flags are detected, AutomatorWP creates or updates CRM tickets, assigns the appropriate support queue, and notifies agents with the full context, improving response time and resolution accuracy.
Across these scenarios, AutomatorWP – QSM adds consistency, speed, and personalization to processes that would otherwise require manual intervention or custom development. By turning QSM quiz and survey events into actionable automations, site owners can scale workflows, improve learner and customer journeys, and maintain accurate data across systems while preserving the flexibility to adapt automations as needs evolve.